LupinLife signs Hrithik Roshan as the brand ambassador for Be One, Ayurvedic Energy Supplement 

 By Rajesh Ahuja 

Bollywood heartthrob Hrithik Roshan has been roped in by  Lupin Life, the consumer Healthcare business of global pharmaceutical major Lupin limited (Lupin) , as brand ambassador for its recently launched Be One, an Ayurveda energy supplement. 



Lupin Life signs Hrithik Roshan as brand ambassador for its Ayurvedic Energy Supplement Be One 


Officials at Lupin said Hrithik Roshan has been signed in as the brand ambassador for product since his persona is akin to Be One and appeals to new-age millennials and progressive professionals. 

'Bollywood megastar Hrithik Roshan embodies agility both in reel and real life. His stamina has been a pivotal factor in managing versatile roles and juggling hectic schedules round the clock,'they said. 

On roping in Hrithik Roshan as the brand ambassador,  Rajeev Sibal, President, India Region Formulations, Lupin said, “We are very excited to have Bollywood’s most energetic fitness icon, Hrithik Roshan as the brand ambassador for Be One. Resonating with brand Hrithik Roshan - a proponent of healthy living and active lifestyle, Be One is specifically designed to combat fatigue and help restore an adults’ energy reserve.' 

Hrithik Roshan said that he is happy to associate himself with the brand. 

Speaking on the association, Hrithik Roshan said, “I'm happy to partner with LupinLife’s Be One, an Ayurvedic, non-addictive daily health supplement. This meets the modern day needs of energizing the mind and body in a healthy manner, while promoting the wellness solutions prescribed by Ayurveda.” 

Be One is a scientifically tested supplement with the goodness of eight Ayurvedic ingredients like Ashwagandha, Pippali and Shatavari in a single vegetarian capsule. Being energetic is the new currency in today’s day and age where individuals strive to function at their optimal best self. Daily consumption of Be One capsule helps individuals to Re-energize, Rejuvenate and Revitalize in a safe and natural way. 

On the film front,  Hrithik Roshan was last seen in the action thriller War, which featured him alongside Tiger Shroff. 

In the coming days,  he will be seen in Fighter, which stars him in the lead with Deepika Padukone. Fighter,  hemed by Siddharth Anand, will be the first time that Hrithik Roshan will be sharing screen space with Deepika Padukone. It will be his third film with Siddharth Anand. 

Hrithik Roshan will also feature in the Bollywood remake of Vikram Vedha, in which he will star alongside Saif Ali Khan. 


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