Romantic mystery drama Roohaniyat, first of its kind long format  show, now streaming on Mx player


By Rajesh Ahuja

After bringing to viewers successful thrillers ,  period dramas and intriguing mysteries, MX Player has now come up with romantic mystery drama, Roohaniyat,  a first of its kind long format show on OTT.

A first of its kind storytelling on OTT, Roohaniyat, starring Arjun Bijlani, Kanika Mann, Smita Bansal and Aman Verma in key roles heralds the arrival of a new and specialised type of OTT content that can be enjoyed by all members of the family together.

A first of its kind long format drama on OTT, Roohaniyat offers defined characters, an ascending storyline and earnest emotions packaged in a premium long format show.






Romantic mystery drama Roohaniyat streaming on MX Player 




Directed by Glen Barretto and Ankush Mohla, Roohaniyat is currently  streaming on MX Player.

Addressing it Press conference in Delhi to promote the show, Chief Content Officer at MX Player, Gautam Talwar said, "MX has been a forerunner in bringing viewers differentiated high quality, premium content and with MX Serial Roohaniyat, we're exploring distinct long format narratives where the story arcs and characters gradually build, allowing audiences to build a continual affinity towards them.

While the look and feel will be like any other premium OTT show, MX Player is the first digital platform to bring original long format serials to OTT with Roohaniyat. We’ve always strived to bring viewers relatable stories and characters that become household names across varied genres and this is another step in that direction"

The male lead of Roohaniyat  Arjun Bijlani said that as the first premium long format show on OTT,  Roohaniyat will be a clutter breaker on the digital medium.

“Roohaniyat is a show I have been working on for almost a year now, and it is surreal to see it coming to life finally. It will be a clutter breaker on OTT as it’s the first premium long format Serial on OTT. While 13 episodes  launch on 23rd March, I am excited for the audience reaction as they will get to see the next season in April and not wait for a year like usually on OTT.,he said.

Talking about his character,  Arjun said, 'It wasn't easy playing Saveer; it was very emotionally draining because it's very difficult to get into the mindset of a character that absolutely despises true love. But that being said, enacting Saveer opened my eyes to a different world, and I've taken back a lot of valuable insights from that role.”

 The show  marks the digital debut of Smita Bansal on the digital medium.

Talking about the show and her digital debut,  Smita Bansal said, “the show marks my digital debut on India’s leading OTT platform MX Player. Roohaniyat is a very powerful word, it implies soul and utmost dedication. And I believe that everything in life must be done with 100 percent soul.

The show explores different shades of different relationships - be it romantic, parental, friendships, or marriage. And how each of them impact the other, in a way. It shows us an interesting side of life.  I'm looking forward to exploring this medium even more over the years.”

 Roohaniyat also features  Kanika Mann in an important role.

Arjun Bijlani and Smita Bansal's Co star  Kanika Mann said playing the character of Pusha in Roohaniyat  has given her an opportunity to dive into the concept of love.

 “I am the ultimate example of a hopeless romantic, which is why I could get under my character’s skin so easily. Roohaniyat’s Prisha has given me a chance to deep dive into the concept of love. I have poured my heart and soul into this show. Like in real life, the twists are what makes the show worth the wait. I hope our audience will appreciate the differentiated style of narrative from the usual OTT shows,'she said.


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