Mrunal Thakur ties up with Taco Bell for campaign for its latest offering The Ultimate Cheese Taco’

By Rajesh Ahuja

Even as she hogs attention in the trailer and promos of her upcoming film Jersey,  Bollywood actor Mrunal Thakur has tied up with Taco Bell,  the world's leading Mexican-inspired restaurant brand,  for its latest offering 'The Ultimate Cheese Taco '.

Mrunal Thakur appears in a witty campaign in which she is seen giving a witty reply to unfiltered comments by expressing herself through a quirky and indulgent gesture of cheese pull with ‘The Ultimate Cheese Taco.’

Mrunal Thakur ties up with Taco Bell for its new campaign 

Being a recent entrant to Bollywood, Mrunal Thakur has been at the receiving end of sarcastic comments on social media.

In her latest video, Mrunal is seen taking a stance for herself against those who question her capability to ‘pull' off tough roles and grab eyeballs alongside megastars. As her response, she is seen relishing the ultimate cheese pull to showcase her confidence in pulling off everything that she sets her sight on. Finally, Mrunal bites into ‘The Ultimate Cheese Taco’ and says, “A cheese pull so long, your words will fall short.”

Talking about her tie up with Taco Bell,  Mrunal Thakur said her campaign for Taco Bell is a reflection of how she deals with derisive comments. 

“I am my own person who believes in focusing on the good at all times. My collaboration with Taco Bell is a reflection of how I deal with derisive comments. Responding to trolls in a fun and poised manner not only empowers me to be a stronger and bolder version of myself but also remain unaffected by them.

To all those people, I just want to say that Mrunal can definitely pull off everything as easily as the cheesiest taco in town! Taco Bell’s ‘The Ultimate Cheese Taco’ is my go-to meal whenever I want to pull away and dive into something super cheesy,'Mrunal said. 

Mrunal Thakur’s post won millions of hearts. With her followers supporting her bold move, the post garnered 566K views and 333 comments. The fans expressed their love for Mrunal and Taco Bell’s latest offering with comments like “More power to you Mrunal! Can’t wait to watch you on the screen!”, and “What a positive pull! Loved The Ultimate Cheese Taco @tacobellindia!"

On Taco Bell’s collaboration with Mrunal Thakur,  Tushar Mehta, Assistant Vice President – Marketing, Burman Hospitality Private Limited, Taco Bell’s exclusive franchise partner in India, said,  “Being a youth-centric brand, Taco Bell continues to create craveable flavors and bespoke experiences that resonate with Gen Z. Introduction of ‘The Ultimate Cheese Taco’ is a testimony of our focus towards food innovation and development of products that are both appetizing and appealing to the evolving consumer palates. Our collaboration with the vibrant,

Mrunal Thakur, who perfectly aligns with our brand, encourages youth to instill confidence in themselves and pull away from barriers with optimism. We are thrilled by the excellent consumer response and umpteen love that 'The Ultimate Cheese Taco’ has garnered and aim to continue to delight our consumers time and again.”

Taco Bell earlier this month launched a one-of-a-kind offering ‘The Ultimate Cheese Taco’, tantalizing consumer’s taste buds with a delightfully cheesy surprise.

Mrunal Thakur will be seen in the upcoming film Jersey,  which stars her as a female lead opposite Shahid Kapoor.

Written and directed by Gowtam Tinnannuri, Jersey is the story of Arjun Raichand, a thirty six year old cricketer who stopped his cricketing career ten years ago and is  now aiming to play for Indian team.

A remake of Gowtam Tinnannuri's 2019 Telugu film of the same title, Jersey stars Shahid Kapoor as Arjun Raichand while Mrinal Thakur features as his wife .

The film, which has been produced by Allu Aravind,  Aman Gill, Dil Raju and Suryadevara, also features Shahid Kapoor's father  Pankaj Kapur in a key role.

Mrunal Thakur was last seen in Ram Madhvani's Dhamaka,  where she co starred with Bollywood heartthrob Kartik Aaryan.

She was also seen in Rakeysh Omprakash Mehra's Toofan as the female lead opposite Farhan Akhtar.

She will be seen next in the film Aankh Micholi,  scheduled to release in 2022.


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